Don't go unnoticed. Follower is a service that grants you a real life Follower for a day. A no-hassle unseen companion, someone that watches, someone that sees you, someone who cares.

Get a Follower


  1. Apply to be Followed. If selected, you will receive a link to an iPhone app. Install it and await your following.
  2. You’ll be notified the morning of your following. Your Follower will be with you all day—within your consciousness but just beyond your sight—following, observing, appreciating each moment, without interfering.
  3. At the end of the day, you will be notified that your following has ended. Your Follower will leave you with one photo to remember.
Apply to be followedFAQ


The Follower performance is not currently open for applicants. The original run of Follower took place in San Francisco in 2016. It has also been performed in NYC, Amsterdam, Seoul, Torino, and Luxembourg. If you are interested in exhibiting the Follower performance in your city, please email

At this time, Follower is only available for iOS. Please check here to confirm and agree to the terms of this experience. 


Thank you

Thank you for applying. We will be in touch shortly with more information.

Would you prefer to be a Follower?
Apply Here